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Partner Network

Partner where it actually moves your AI visibility

The digital PR and outreach layer for AI visibility. Filter sources by NCI, track every outreach touchpoint, and attribute citations back to the listings that delivered them.

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The problem

Outreach without attribution is random walking.

You run a campaign to get listed in a directory. Two months later, nobody can tell you whether it moved anything. Teams keep their target list in a spreadsheet, outreach touchpoints in email, and the question "did this work?" goes unanswered. That is how AI visibility programs fail quietly — not from bad effort, from unmeasured effort.

How it works

From sign-up to signal in minutes.

1

Build a target list from real NCI data

Filter the full citation-source map by NCI score, source type, language, country and competitor presence. Save the result as your partner target list — driven by data, not hunches.

2

Track outreach end to end

Log contact details, outreach attempts, responses and listing status against each target. Whaily remembers what you sent, to whom and when, so nothing slips through the cracks when teammates pick up the thread.

3

Attribute citations back to listings

When a new listing goes live, Whaily re-runs your prompts and watches for new citations from that source. You see the direct impact of each partnership on your AI visibility — not a vanity metric, an actual NCI movement.

What you get

Everything you need, in one place.

Target filtering by NCI, type and market

Build the outreach list your team can actually execute on. Only high-impact targets.

Outreach status pipeline

Statuses from not-contacted to live. Assign a teammate, set a due date, add notes — the pipeline you expect.

Contact logging and notes

Capture the person, the email, the last touchpoint. Your next teammate picks up the conversation without starting over.

Listing-to-citation attribution

When a listing goes live, Whaily tracks the citations that follow. You see the return on each partnership.

Team assignments

Assign partners to PR, marketing ops or founders. Everyone owns a clear slice of the outreach list.

Linked to Citation Sources data

Your partner list is always synced with the live source map. New high-NCI targets surface automatically.

The outreach pipeline, connected to real AI data.

Every tracked partner with citation count, status and the models they move. It looks like a CRM because it behaves like one — except the pipeline is backed by live AI citation data.

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Partners list page — partner rows with models, sites, citation count and status columns.

/app/partners

Why it matters

Outreach stops being vibes when it has attribution.

Digital PR and outreach for AI visibility is a real discipline — but most teams run it like a craft. They know which sites are "good" from experience. They send emails in bursts. They celebrate a listing, but cannot tell you a week later whether it moved anything. That works at small scale. It breaks the moment you need to justify the program to a CFO.

Whaily is built around a simple claim: outreach should be attributable. When a listing goes live, the system re-runs your prompts and watches what changes. If the new listing shows up in citations, you see it. If it does not, you see that too. The feedback loop closes, and decisions get faster: scale what works, retire what does not.

This is also how a team of two operates like a team of ten. The whole pipeline is visible, the handoffs are documented, and the source-of-truth does not live in one person's inbox. That is what an AI partner network should feel like — a repeatable system, not a hero exercise.

Zoom into one partner. See the whole relationship.

Every touchpoint, every listing, every citation this partner delivered. This is where you know a partnership is working — or quietly failing.

Screenshot slot

Partner detail page — activity timeline, listings tracked for this partner, citations generated.

/app/partners/[id]

Questions

The short answers.

Is this a marketplace of partners to buy from?+
No. Whaily does not resell listings or sponsorships. The partner network is your own outreach pipeline, backed by the real citation data we capture.
Does Whaily do the outreach for me?+
No. Whaily gives you the data, the target list and the workflow to manage outreach. Your team (or your agency) runs it.
How do I know a listing actually moved my AI visibility?+
When a listing goes live, Whaily continues running your prompts. New citations from that source show up in your data and are attributable back to the partner record. You see the NCI movement directly.
Can I track outreach to non-cited sources?+
Yes. You can add targets that do not yet appear in your citation data — for example, a directory you want to appear on. Whaily will flag the first citation when it happens.
Does this integrate with a real CRM?+
Today the partner pipeline lives in Whaily. Integrations with HubSpot, Salesforce and other CRMs are on the roadmap. Contact us if you need this sooner.
How is this different from the Citation Sources feature?+
Citation Sources is the discovery layer — the full map of sources ranked by NCI. Partner Network is the execution layer — the workflow, assignments and attribution for turning targets into listings.

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